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branded CAMPAIGNS

healthcare

Paradigm Homecare

healthcare

Paradigm Homecare

Overview

Paradigm HomeCare provides expert, proactive care based on a personalized plan of action for every patient. The Paradigm nurses and therapists coordinate care with doctors, patients, and families to minimize symptoms, decrease visits to the hospital or Emergency Room, enhance independence, and improve overall quality of life.

Paradigm’s high standard of care puts them at the top of medicare’s list of providers in not only Texas, but the U.S. They needed a brand that communicated their exceptional skill and reputation in healthcare. We developed the brand position, “A Proactive Plan for Healing”, to communicate Paradigm’s special methods of care. This message clearly communicated to physicians and patients the commitment to diligence and high standards of the Paradigm staff. We also updated the logo and built a strong visual identity that would resonate and be recognized throughout Paradigm’s service areas.

 

branding

  • Positioning
  • Logo
  • Identity
  • Stationery
  • Website

marketing

  • Print Ads
  • Collateral
  • Signage
  • Tradeshow
  • Vehicle Graphics
  • Digital Documents

Campaign

brand position

 

Paradigm Homecare Brand Position

logo

 

Paradigm Homecare Logo

stationery

 

Paradigm Homecare Stationery
Paradigm Homecare Folder

brochure and service insert

 

Paradigm Homecare Pocket Brochure

Paradigm Homecare Brochure Inserts

clinical cards

 

Paradigm Homecare Clinical Cards

service area maps

 

Paradigm Homecare Area Maps

signage

 

Paradigm Homecare Street Sign

tradeshow display

 

Paradigm Homecare Tradeshow Signs

vehicle graphics

 

Paradigm Homecare Car DecalsParadigm Homecare Car Decals